Best newsletters software
4 products compared on who they suit and what to pick instead. Facts checked November 4, 2026.
beehiiv is the best newsletter software for most independent publishers: it is free up to 2,500 subscribers and takes 0% of paid subscription revenue once you move to Lite at $49 a month billed yearly. Pick Kit if your newsletter sells courses or digital products, Substack if you want to start with no monthly bill and accept a 10% cut later, and Ghost if you want a full website you control. For a small business newsletter on a budget, MailerLite starts at $12 a month.
Our top picks
All newsletters software
- Platformly Email, newsletters, automations and a CRM that show which email, link or source brought in each sale. Best for tying every email, link and sale together
- AWeber Newsletters, email automations, landing pages and simple sales pages for small businesses and creators. Best for small businesses, coaches and bloggers who want a newsletter, a few automations and 24/7 human support Free plan
- Benchmark Email A drag-and-drop email builder, sign-up forms and contact lists for small businesses sending regular campaigns. Best for small businesses that send a newsletter or promotion to a few thousand people and want human support on every plan Free plan
- GetResponse Email campaigns, automation, landing pages, webinars and online courses for small businesses and creators. Best for small businesses and course creators who want email, automation, landing pages and webinars in one account Free plan
