The best Serpstat alternatives in 2026

People switch from Serpstat for price, missing features or a better fit for their team. These are the products we would look at first.

ProductChoose it instead ifStarts at
SemrushYou want a free plan you can keep using and can pay more for a larger suiteFree
SE RankingYou want 2,000 keywords tracked daily on the entry plan and a 14-day free trial$129 a month (Core), or...
WebCEOSEO tools for agencies and in-house teams, with white-label hosting, a lead-gen audit button and task lists.$32 a month (Solo, bille...
SERPed.netYou want white-label reports and a lead-capture audit widget on every plan, from $79 a month$7 for the first 30 days...
SEO PowerSuiteYou want unlimited keywords and backlinks for one yearly fee and are fine with desktop appsFree version with no tim...
AhrefsSEO research on its own web crawler: backlinks, keywords, site audits, rank tracking and AI search visibility.Free (Ahrefs Free, for s...
Moz ProKeyword research, rank tracking, site crawls and AI answer tracking from the company behind Domain Authority.$49 a month (Starter, fo...
Raven ToolsBranded SEO and marketing reports for agencies, with site audits, rank tracking and backlink checks.$49 a month
Screaming Frog SEO SpiderA desktop crawler that finds broken links, redirects, duplicate pages and metadata problems across your site.Free (up to 500 URLs per...