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What is a video popup builder and why do they matter? Videos reign supreme. Those who understand how to use them have managed to gather a huge online following. How can you make them work for your business? One of the easiest ways is by creating video popups for your website. This article tells you all about video popups, their benefits, how to create them and the best popup builders or software […]

Today, attracting high-value leads is harder than ever. Users are overwhelmed. Almost every site they visit asks them to leave their email address. Most choose not to. How can you grow your email list against these odds? You can use lead magnet creators. Read on to find out everything about lead magnet software so that you can decide whether or not it’s right for your business. Table of Contents ToggleWhat Are Lead Magnets?Traditional Lead […]

Is email autoresponder software necessary for a good email marketing strategy? Read on to find out whether you need this type of software or not. Email marketing is one of the most powerful ways to promote products and services. According to Oberlo, nearly 300 billion emails are sent and received each day. From that same research, statistics show that it has a very high ROI – for every dollar you spend on an […]

SEO reporting software is a must if you’re going to compete in your niche. You may have the best SEO strategy in the world, but how do you whether or not it’s working? It’s essential to get comprehensive metrics regularly and on-demand when necessary. The only way to keep track of what is happening in your business, however big or small, is to use reliable reporting software. One of the most commonly […]

A floating button – what is it and how can it help with lead conversion? At a time when there are so many conversion tools at hand, it’s easy to ignore floating action buttons if you don’t know what they are and how they work. This post will make all that clear, show you examples of floating buttons, and tell you about some of the best software for creating them. Table of […]

SEO Suite – Is it an additional expense that your business can do without, or is it a must-add to your software arsenal? SEO is a complex, multi-faceted and never-ending activity. The size of your website doesn’t matter. Even on a small site, there is so much you have to get right to rank. You must analyze your audience, optimize content using the right keywords and get the technical back-end details right […]

Can an exit-intent popup make a difference to your marketing strategy, or is it just another passing online marketing fad? This post will tell you everything you need to know about exit-intent popups and recommended software. A Brief History Back in the 1990s and 2000s digital marketers realized the power of popups. Unfortunately, the technology wasn’t quite there yet. They flashed on screens at the most inopportune times, and all they succeeded […]

What is a scroll box and how does it fit into your marketing campaign? Getting users to take action when they arrive on your website isn’t easy. Whether you want them to leave their email addresses or buy something, you have to craft a message so powerful that everyone who lands on your site sees immediate value in taking whatever steps you recommend. That’s easier said than done. Using a scroll […]

One of the best ways to boost conversions is a floating bar. However, it’s an option that online marketers rarely use. Almost every website you visit has an email capture form, but not so many make use of floating bars. Also known as sticky bars, they happen to be the second most effective way of capturing and converting leads. A floating bar is visible at all times and if it has […]

What SEO audit software are experts using today? SEO audit is a critical element of any search engine optimization campaign. It tells you about site health and provides an in-depth understanding of your content, keywords, backlinks, site structure and more. However, site auditing is a tedious and time-consuming process, and without the right tools you’ll not get a proper understanding of your site and what you need to do to make […]