The best WooCommerce CRM software of 2026

If you want your customer data to stay inside your own site, start with FluentCRM: the free plugin has no contact limit, and Pro adds WooCommerce order triggers and abandoned cart emails for $129 a year. Jetpack CRM is the cheapest way to see each customer's orders next to invoices and notes. Pick HubSpot when you also run a sales team that works deals, and Klaviyo or Omnisend when most of your selling happens by email and text. Choose Platformly when you want each order tied to the email, link or source that brought the buyer in.

Compared at a glance

ProductBest forFree planStarts at
PlatformlyTying each WooCommerce sale to the campaign behind itSee Platformly's site for current plansSee Platformly's site for current plans
FluentCRMSelf-hosted CRM and email in WordPressYes, free plugin with no contact limit$129 a year (Pro, 1 site)
Jetpack CRMOrders, invoices and notes per customerYes, free core plugin with WooCommerce sync$11 a month billed yearly (Freelancer)
HubSpotSales teams that work dealsYes, 2 users and 1,000 contacts$20 a seat a month (Starter, list price)
KlaviyoEmail and text flows on store eventsYes, 250 active profiles and 500 emails a month$20 a month (Email, up to 500 profiles)
OmnisendEmail and text on a small budgetYes, 250 contacts and 500 emails a month$16 a month (Standard, up to 500 contacts)
BrevoEmail plus a sales pipeline at a low base priceYes; daily sending limit not confirmed$9 a month (Starter, 5,000 emails)
MetriloCustomer analytics and retention reportsNo, 14-day trial$379 a month for the CRM (Pro), or $315 a month billed yearly

Platformly: best for tying each WooCommerce sale to the campaign behind it

Platformly's WooCommerce plugin brings your store's orders into the same account as your contacts, emails and tracking links. Each order lands on the customer's record and is credited to the email, link or traffic source that brought the buyer in. You can compare that credit under five attribution models, and the reports add revenue per subscriber and the value of a new lead, so a store that runs ads, a newsletter and partner links can see which of them earned its money.

Purchases, clicks, tags and page visits can all start visual automation flows with waits and conditions, so a first order can open a welcome series and a repeat order can move the buyer into a segment of regulars. The CRM side covers segments, custom fields, lead scoring and sales pipelines with deals, stages and reminders, which helps a store that also handles wholesale quotes. Texts go out through your own Twilio or Vonage account, and a shared inbox keeps email, chat and SMS replies together.

Platformly also has a Shopify app and imports sales from Stripe and Paddle, which matters if you sell through more than one checkout.

Choose it if you want to know which campaign paid for each order. If you want customer data to stay in your WordPress database, FluentCRM or Jetpack CRM fit better, and Klaviyo is built more tightly around browse and cart events.

Good
  • WooCommerce orders credited to the email, link or source behind them
  • Five attribution models, revenue per subscriber and lead value
  • Automations, CRM pipelines, SMS and a shared inbox on the same contact records

See Platformly's site for current plans. Platformly listingVisit Platformly

FluentCRM: best for keeping your CRM inside WordPress

FluentCRM is a plugin from WPManageNinja, so your contacts, campaigns and automations live in your own WordPress database instead of a separate SaaS account. The free version on WordPress.org has no cap on contacts or emails and can import your existing WooCommerce customers, which makes it an easy place to start.

The WooCommerce features that matter for a store sit in Pro. The contact profile shows purchase history, and automations can start when an order moves to processing, completed or refunded, or when its status changes. Automations can also change an order's status, add an order note or create a coupon, and Pro includes abandoned cart emails for WooCommerce and segments built on purchased products and lifetime value. If you sell subscriptions, there are triggers for WooCommerce Subscriptions renewals and failed payments too.

Pro is priced by site, not by list size: $129 a year for one site, $249 for five and $499 for fifty, with a 20% first-year discount showing on November 4, 2026 and a 14-day refund window. The catch is sending. FluentCRM sends through your site's email setup, so you need a delivery service such as Amazon SES, and that service bills you separately. You also carry the load on your own hosting.

Choose it if you are comfortable running a mail service and want one flat yearly price however big your list grows. Skip it if you want a hosted tool that handles deliverability for you.

Good
  • Free version has no contact or email cap
  • Pro price stays the same as your list grows
  • Order status triggers, coupon actions and abandoned cart emails for WooCommerce

Free plugin. Pro $129 a year for 1 site, $249 for 5 sites, $499 for 50 sites; a 20% first-year discount was showing. 14-day refund. Email sending is billed by your delivery service. Checked November 4, 2026.

Jetpack CRM: best for small stores that want orders, invoices and notes per customer

Jetpack CRM is another plugin that runs inside WordPress, but it leans toward record keeping more than email marketing. Its built-in WooSync module imports your WooCommerce customers and orders, so each contact shows what that person bought, and you can build segments from purchase history. It can pull several WooCommerce stores into one CRM, which helps if you run more than one shop.

Every plan includes contact and company records, a sales funnel view, transaction tracking, invoicing and payments, and API access. Jetpack says you can connect a WooCommerce store for free, and the core plugin is a free download with support through the WordPress.org forum.

The paid bundles add extensions. Freelancer costs $11 a month billed yearly and adds four of them, including Invoicing Pro and Stripe and PayPal sync. Entrepreneur costs $17 a month billed yearly and includes all 30-plus extensions with priority support. Both are single-site licenses, and a 10-site Reseller license lets agencies rebrand the CRM. Every purchase has a 14-day money-back guarantee.

What you won't find is the deep email automation that FluentCRM, Klaviyo or Omnisend offer. Choose Jetpack CRM if you want a tidy customer file with order history and invoices for very little money. Skip it if your growth plan depends on abandoned cart and win-back emails.

Good
  • Free core plugin with WooCommerce customer and order import
  • Connects several WooCommerce stores to one CRM
  • Invoicing, transactions and a sales funnel view on every plan

Free core plugin. Freelancer $11 a month and Entrepreneur $17 a month, both billed yearly for one site; Reseller $5.40 a site a month on a 10-site license. 14-day money-back guarantee. Checked November 4, 2026. Jetpack CRM listingVisit Jetpack CRM Affiliate link

HubSpot: best for stores with a sales team

HubSpot makes sense when people on your team sell as well as your checkout. Wholesale accounts, quotes for large orders and B2B buyers all need a deal pipeline, and HubSpot's free CRM gives two users contact records, deals and the full email history at no cost, up to 1,000 contacts.

The usual way to connect a store is the free HubSpot for WooCommerce plugin from MakeWebBetter, a HubSpot partner. It sends WooCommerce customers to HubSpot, turns orders into deals and lets you map each order status to a stage in a pipeline you choose. It also tracks abandoned carts so you can follow up. On the free HubSpot plan it syncs product name, image, price and description; SKU and image URL need Marketing Hub Professional or Enterprise. MakeWebBetter also sells add-ons, including one for WooCommerce's High-Performance Order Storage, so check which your store needs before you rely on the free version.

When you outgrow the free plan, Starter lists at $20 a seat a month. On November 4, 2026 HubSpot was offering new customers $7 a seat a month paid yearly, or $10 month to month, so budget for the list price once that ends.

Choose it if your store has a sales or account management side. Skip it if you sell only through checkout, because you would pay for pipeline features you never use.

Good
  • Free CRM for two users with deals and email history
  • Orders arrive as deals mapped to your pipeline stages
  • Abandoned cart tracking through the free connector

Free for up to 2 users and 1,000 contacts. Starter $20 a seat a month at list price, with a new-customer offer of $7 paid yearly or $10 month to month. The MakeWebBetter connector is free, with paid add-ons. Checked November 4, 2026. HubSpot listingVisit HubSpot Affiliate link

Klaviyo: best for email and text flows built on store events

Klaviyo calls itself a B2C CRM, and for a WooCommerce store that means a customer profile filled with shopping behavior. Its official WooCommerce plugin, with more than 100,000 active installs, syncs your historical data and then sends events as they happen: viewed product, added to cart, started checkout, placed order, ordered product, fulfilled order and refunded order.

Those events are what you build on. A shopper who starts checkout and leaves can get a reminder, a first-time buyer can get a follow-up when the order is fulfilled, and anyone who bought from a product line twice can land in a segment for a launch email. On the Email plus SMS plan, text messages can sit in the same flows.

The free plan covers up to 250 active profiles and 500 emails a month. Paid email starts at $20 a month for 251 to 500 active profiles, and Email plus SMS starts at $35. You pay by active profiles, the contacts you can email, so unsubscribed people don't count toward your bill. Even so, the price climbs with every tier, so work out what your list will cost a year from now.

Choose it if most of your repeat revenue comes from email and text. Skip it if you need a sales pipeline for people who close deals, or if a large list on a small margin would make the monthly bill hard to justify.

Good
  • Official plugin sends browse, cart, checkout, order and refund events
  • Syncs historical WooCommerce data, not only new orders
  • Email and text in the same flows

Free for up to 250 active profiles and 500 emails a month. Email from $20 a month and Email plus SMS from $35 a month, both for 251 to 500 active profiles. Checked November 4, 2026. Klaviyo listingVisit Klaviyo Affiliate link

Omnisend: best for email and text automations at a lower price

Omnisend describes its plugin as an email and SMS marketing plugin for WooCommerce, and its plugin page lists abandoned cart reminders among the automations you can run. Recent versions changed how data moves: Omnisend now reads contacts, orders, products and categories through the WooCommerce API instead of the plugin pushing them from your site.

Compared with Klaviyo, the selling point is price. The free plan covers 250 contacts, 500 emails and 500 web push notifications a month. Standard is $16 a month for up to 500 contacts and 6,000 emails, and Pro is $59 a month for up to 2,500 contacts with unlimited emails. Omnisend takes 30% off if you prepay your first three months, and billing is in US dollars.

Omnisend is a marketing tool first. It has no sales pipeline, and the contact profile is built for targeting campaigns rather than for logging calls or notes.

Choose it if you want abandoned cart emails running this week without a large bill. Skip it if you need a full customer file for a support or sales team.

Good
  • Lower entry price than Klaviyo for email and text
  • Reads contacts, orders and products straight from the WooCommerce API
  • Free plan includes web push notifications

Free for 250 contacts and 500 emails a month. Standard $16 a month for 500 contacts; Pro $59 a month for 2,500 contacts. Prepaying the first three months takes 30% off. Checked November 4, 2026. Omnisend listingVisit Omnisend Affiliate link

Brevo: best for email plus a sales pipeline at a low base price

Brevo, the company formerly called Sendinblue, puts marketing email, order emails, texts and a sales pipeline with one provider. Its free WordPress plugin, with more than 100,000 active installs, syncs customer data from WooCommerce so you can target campaigns on purchase behavior, and it can route your store's transactional emails through Brevo's SMTP service. A separate Brevo for WooCommerce plugin adds abandoned cart recovery, product recommendations and revenue tracking, and Brevo can send cart reminders by email, text or push.

The CRM side is sold as seats. Sales Essential costs $31 a seat a month and Sales Advanced $65, on top of a marketing plan, so a two-person sales team adds real cost. Marketing plans start low: Starter is $9 a month for 5,000 emails and up to 500 contacts, and Standard is $18 at the same volume with unlimited automation workflows. Prices rise with the number of emails you send each month.

Brevo works well for a store that wants marketing email, order emails and a simple pipeline under one login. The catch is that the WooCommerce features you want may be spread across two plugins, so install both and test them on a staging copy of your store.

Choose it if you want low-cost email, transactional mail and texts from one provider. Skip it if detailed flows built on browse and cart events are the heart of your marketing, where Klaviyo goes further.

Good
  • Low starting price for marketing email
  • Handles WooCommerce transactional emails through its own SMTP
  • Sales pipeline available as add-on seats

Free plan available. Starter $9 a month and Standard $18 a month at 5,000 emails and 500 contacts. Sales seats $31 (Essential) or $65 (Advanced) a month each. Checked November 4, 2026. Brevo listingVisit Brevo Affiliate link

Metrilo: best for customer analytics and retention reports

Metrilo is the analytics pick. It has official plugins for WooCommerce, Shopify and Magento, and its reports answer the questions a store owner asks at the end of a month: how much revenue came from new versus returning customers, what a customer is worth over time, which products sell and which marketing channels paid off.

The plans build on each other. Essential, at $199 a month or $165 a month billed yearly, covers ecommerce analytics: a live dashboard, marketing performance, revenue breakdowns, product reports and conversion funnels. The CRM starts with Pro at $379 a month, or $315 billed yearly, which adds a customer database with individual profiles, filtering and segmentation, plus retention analysis with lifetime metrics and cohort comparisons. Email marketing arrives with Premium, from $599 a month, priced on how many new customers you get each month. Every plan includes unlimited team members, and the 14-day trial needs no card.

That pricing puts Metrilo out of reach for a new store. It suits an established shop whose owner wants to understand repeat buying before spending more on ads, and it pairs well with a separate email tool if you stay on Pro.

Choose it if cohort and lifetime value reports drive your decisions. Skip it if you are under a few hundred orders a month or mainly want automated emails.

Good
  • Clear cohort, lifetime value and new versus returning revenue reports
  • Unlimited team members on every plan
  • 14-day trial with no card

Essential $199 a month ($165 billed yearly), analytics only. Pro $379 a month ($315 billed yearly) adds the CRM. Premium from $599 a month ($499 billed yearly) adds email. 14-day free trial. Checked November 4, 2026. Metrilo listingVisit Metrilo Affiliate link

What to look for

Start with the question of who will use the CRM. A store where one person writes the emails needs something different from a store with a wholesale rep chasing quotes. Email-first tools such as Klaviyo and Omnisend give you a customer profile built for targeting. Sales CRMs such as HubSpot give you deals, tasks and call notes. WordPress plugins such as FluentCRM and Jetpack CRM keep everything on your own site.

Check what the connector syncs

Ask exactly which WooCommerce data reaches the CRM and how quickly. At a minimum you want customers and orders with line items. Abandoned cart emails need cart or checkout events, and product recommendations need the product catalog. Historical import matters too: without it, every past customer arrives as a stranger. Look at the plugin's WordPress.org page for the active installs count, the last update date and recent support threads.

Know where your data lives

A plugin CRM stores contacts in your WordPress database. You avoid per-contact fees, but you handle backups, hosting load and sending reputation. A hosted CRM handles those for you and charges by contacts or seats. Neither choice is wrong. Decide which cost you would rather carry.

Price it at the list size you'll have next year

Most hosted tools charge by contacts or active profiles, so price each one at the list size you expect in 12 months. FluentCRM and Jetpack CRM charge by site. HubSpot and Brevo charge sales seats per person. Watch for add-ons too: SMS credits, extra seats and paid connector features can double the bill.

Look past the CRM to list growth

A CRM only works with the contacts you collect. If your sign-up rate is low, a pop-up tool can feed the CRM better data. Convertful, from $9 a month, can show forms only on chosen product or category pages, open one when a shopper adds a specific item to the cart, hand out one-time WooCommerce discount codes and hide widgets from people already tagged in HubSpot or Klaviyo. If you only need follow-up emails sent from WooCommerce itself, Woo's own AutomateWoo extension covers abandoned carts, review requests and win-back emails without a CRM.

How we chose

We looked for tools that read real store data from WooCommerce: customers, orders, products and, where possible, cart and browse events. We then checked each vendor's own pricing page and its WooCommerce plugin listing on November 4, 2026, and kept only products with a maintained connector. Tools that need a third-party connector, such as HubSpot, say so. We left out general CRMs whose WooCommerce link is a generic Zapier recipe, and we dropped Agile CRM from the old version of this guide because Agile's site blocked our checks and we could not confirm a current WooCommerce connector.

Questions people ask

Can WooCommerce work as a CRM on its own?

Only in a basic way. WooCommerce keeps customer accounts and order history, but it has no segments, email automations, deal pipeline or lifetime value reports. Most stores add a CRM plugin such as FluentCRM or Jetpack CRM, or connect a hosted tool such as Klaviyo or HubSpot.

What is the best free WooCommerce CRM?

Jetpack CRM's free core imports WooCommerce customers and orders, and FluentCRM's free plugin has no contact limit, though its WooCommerce automations need Pro. HubSpot's free CRM works for two users and 1,000 contacts through MakeWebBetter's free connector. Klaviyo and Omnisend have free plans for 250 contacts.

Does HubSpot integrate with WooCommerce?

Yes, through the free HubSpot for WooCommerce plugin by MakeWebBetter, a HubSpot partner. It syncs customers, turns orders into deals mapped to your pipeline stages and tracks abandoned carts. Some features, including support for WooCommerce's High-Performance Order Storage, are sold as add-ons.

Should I choose Klaviyo or Omnisend for WooCommerce?

Choose Klaviyo if detailed segments and store event flows drive your revenue and you can afford a bill that grows with your list. Choose Omnisend if you want the main automations, abandoned cart, welcome and win-back, at a lower monthly price. Both have free plans for 250 contacts, so you can test each with your own store.

Is a WordPress CRM plugin or a hosted CRM better for a store?

A plugin such as FluentCRM costs the same however many contacts you have and keeps the data on your server, but you manage email delivery and hosting load. A hosted CRM manages delivery and scale for you and charges by contacts or seats. Small stores with technical help often save money with a plugin; stores without that help usually do better hosted.

Which WooCommerce CRM tracks abandoned carts?

Klaviyo's plugin sends added to cart and started checkout events, HubSpot's MakeWebBetter connector tracks abandoned carts, FluentCRM Pro and Omnisend run abandoned cart emails, and Brevo handles it through its Brevo for WooCommerce plugin. Jetpack CRM is the exception here; it focuses on records and invoices.

About the editorial team

Mutuo MbillaContributing writer

Wrote 127 articles and 113 product listings for Woofresh between 2016 and 2025.

How we research and review

Sources we checked 20
  1. fluentcrm.com/pricing for FluentCRM Pro prices, site licenses, discount, refund window, sending note checked November 4, 2026
  2. fluentcrm.com/free-vs-pro for FluentCRM WooCommerce triggers, actions, purchase history and abandoned cart in Pro checked November 4, 2026
  3. wordpress.org/plugins/fluent-crm for FluentCRM free version, no contact limit, WooCommerce import, 80,000+ installs, maker checked November 4, 2026
  4. jetpackcrm.com/pricing for Jetpack CRM bundles, prices, extensions, money-back guarantee checked November 4, 2026
  5. jetpackcrm.com for Jetpack CRM free core, invoicing and transactions checked November 4, 2026
  6. jetpackcrm.com/feature/woocommerce for WooSync import of customers and orders, multiple stores, free connection checked November 4, 2026
  7. hubspot.com/pricing/crm for HubSpot free CRM limits and Starter prices checked November 4, 2026
  8. wordpress.org/plugins/makewebbetter-hubspot-for-woocommerce for HubSpot for WooCommerce connector maker, sync, deals, abandoned carts, add-ons checked November 4, 2026
  9. klaviyo.com/pricing for Klaviyo free plan, Email and Email plus SMS entry prices (structured data in USD), B2C CRM description checked November 4, 2026
  10. wordpress.org/plugins/klaviyo for Klaviyo WooCommerce events, historical sync, 100,000+ installs checked November 4, 2026
  11. omnisend.com/pricing for Omnisend free, Standard and Pro prices, prepay discount, WooCommerce support checked November 4, 2026
  12. wordpress.org/plugins/omnisend-connect for Omnisend WooCommerce API sync of contacts, orders and products checked November 4, 2026
  13. brevo.com/pricing.md for Brevo Starter, Standard and Sales seat prices in USD checked November 4, 2026
  14. wordpress.org/plugins/mailin for Brevo plugin WooCommerce sync, SMTP, abandoned cart, free plugin and free plan checked November 4, 2026
  15. metrilo.com/pricing for Metrilo plans, prices, features and trial checked November 4, 2026
  16. metrilo.com/woocommerce-analytics for Metrilo official WooCommerce, Shopify and Magento plugins checked November 4, 2026
  17. platformly.com for Platformly product site; Platformly copy follows the partner fact sheet dated November 4, 2026 checked November 4, 2026
  18. convertful.com/pricing for Convertful starting price, CRM tag and field targeting, HubSpot and Klaviyo checked November 4, 2026
  19. convertful.com/apps for Convertful WooCommerce discount codes, add to cart, product and cart rules checked November 4, 2026
  20. woocommerce.com/products/automatewoo for AutomateWoo features and developer checked November 4, 2026