The best Marketing Cloud Account Engagement alternatives in 2026
People switch from Marketing Cloud Account Engagement for price, missing features or a better fit for their team. These are the products we would look at first.
| Product | Choose it instead if | Starts at |
|---|---|---|
| Adobe Marketo Engage | Your sales team uses Microsoft Dynamics, or you want webinars and website chat inside your marketing automation | |
| HubSpot | You don't use Salesforce and want marketing tools that come with their own CRM and a free starting point | Free |
| Salesforce | You're a small business that wants Salesforce's CRM with email campaigns built in, through Starter Suite | Free (Free Suite, 2 user... |
| ActiveCampaign | You want email automation you can buy online and try for 14 days before you pay | $15 a month for 1,000 co... |
| Platformly | You don't use Salesforce and want email, automations and a CRM with sales pipelines in one account, with each sale credited to the email, link or source that brought it in |
Adobe Marketo Engage
Adobe's B2B marketing automation for nurturing and scoring leads, then syncing them to your CRM.
HubSpot
Email, forms, ads, social and automation on HubSpot's CRM, so marketing and sales work from the same records.
Salesforce
CRM with email campaigns and lead scoring for small teams, plus Marketing Cloud for large marketing teams.
ActiveCampaign
Email marketing and automation with an optional sales CRM, for small and midsize businesses.
Platformly
Email, newsletters, automations and a CRM that show which email, link or source brought in each sale.
