The best bulk email marketing services of 2026

Platformly suits bulk senders who already pay for a sending provider and want campaign tools and sales tracking on top. You can send through Platformly's own sending or connect your own SMTP server, Amazon SES, SendGrid, Mailgun, Postmark, Mailjet or Elastic Email account. Platformly keeps the suppression lists and handles bounces either way, and it helps you authenticate your sending domain.

Campaigns are built in a block editor with a template library, with A/B tests, sending by each reader's time zone and content blocks that show only to readers who match a condition. Visual flows send follow-ups after a sign-up, purchase, click or page visit. Receipts and account email go through a separate transactional module with its own templates, API and SMTP relay.

The revenue side is where it differs from the other tools here. Platformly imports sales from Stripe, Paddle, Shopify and WooCommerce, or from any checkout through a sales webhook, and credits each sale to the email, tracking link or source that brought the customer in, so you can see what each big send earned.

See Platformly's site for current plans. If all you need is the lowest price per message and a developer is on hand, Amazon SES on its own is cheaper to run, and Sendy is the simplest way to put campaign tools on top of it.

Amazon Simple Email Service (SES) is Amazon's sending service, and both Sendy and Platformly can send through it. It is the cheapest service in this guide per email. On pay-as-you-go pricing, outbound email costs $0.10 per 1,000 emails, plus $0.12 per GB of attachments, so a month of 100,000 plain emails comes to about $10.

SES now also sells three plans. New accounts start on Essentials from July 21, 2026, which charges $0.16 per 1,000 emails for the first 10 million a month with no monthly fee, and you can switch back to pay-as-you-go whenever you like. Pro costs $105 a month per account and region plus $0.22 per 1,000, and adds deliverability reporting across your other providers, managed dedicated IPs and address validation. Enterprise costs $500 a month plus $0.23 per 1,000. A dedicated IP that you warm up yourself costs $24.95 a month.

The low price comes with work. SES has no campaign editor or signup forms, so you send from your own code, through its SMTP interface or through a tool that connects to it, such as Sendy. Every new account starts in a sandbox that can send only to verified addresses, at most 200 messages a day, until AWS approves a request for production access. AWS says it gives a first response within 96 hours.

SES makes sense when a developer is on hand and your volume runs into the hundreds of thousands a month. If you want to design and schedule campaigns in a browser, pick MailerLite or Brevo instead.

Elastic Email sells two products from one account: an Email API with an SMTP relay for sending from your own software, and a marketing app with a campaign designer, signup forms and landing pages. The API costs more than SES per email but far less than most marketing tools, and you skip the AWS setup.

The free plan covers up to 1,000 contacts and 3,000 emails a month, with a limit of 100 emails a day. On the Email API, Starter costs $19 a month for 50,000 emails, $29 for 100,000 and $269 for 1,000,000. API Pro starts at $49 a month for 50,000 emails or $59 for 100,000, and adds inbound email processing, webhooks, sub-accounts, user management and reseller features.

The marketing app is priced by contacts. Starter costs $29 a month for 2,500 contacts and 37,500 emails, or $89 for 10,000 contacts. Marketing Pro starts at $49 a month for 2,500 contacts and adds unlimited automations, paid newsletters and Stripe checkouts. A private IP address is an add-on, listed at $40 or $50 a month depending on the plan.

Two limits matter for a marketing team. The free and Starter plans allow one automation, and they keep email logs for three days, against seven on Pro. If your list depends on automated sequences, budget for Pro or compare it with MailerLite.

MailerLite is the easiest tool here for a marketer who sends often to a large list and wants an editor, automations and reports in the browser. Paid plans are priced by subscribers, and the Power plan has no monthly send cap.

Comfort lets you send 10 times the top of your subscriber tier each month. At 10,000 subscribers that is 100,000 emails for $89 a month on monthly billing. Power costs $129 a month at the same size and adds unlimited monthly emails, automations, forms and user seats, with live chat and email support. At 50,000 subscribers Comfort costs $319 and Power $389. At 100,000 subscribers they cost $439 and $489. Yearly billing takes 10% off. Lists above 200,000 move to an Enterprise plan with a dedicated IP and deliverability support.

The free plan is small at 250 subscribers and 2,500 emails a month, though it includes automations, a landing page and signup forms. New accounts can try premium features for 14 days without a card.

Per email, MailerLite costs more than SES or Elastic Email. The difference pays for the drag-and-drop editor, the automation builder and the reporting that those services leave you to build or buy. If you send to a 50,000-person list once a month, a send-priced tool such as Brevo may cost less, so price both at your real volume.

Brevo, the company that used to be called Sendinblue, prices its marketing plans by how many emails you send each month. That suits a big list you mail once or twice a month, because the bill follows your sends.

The free plan lets you send up to 300 emails a day once Brevo approves your account for sending. Starter begins at $9 a month for 5,000 emails a month. Standard begins at $18 a month and adds unlimited automated workflows, A/B testing and send-time optimization. Professional starts at $499 a month with 150,000 emails a month and 10 seats, and adds WhatsApp, popups and push notifications. Yearly billing takes 10% off. Brevo's page shows starting prices only, so use its plan picker to price your real monthly volume before you compare it with the per-email services in this guide.

Brevo also sends transactional email, such as receipts and password resets, through an SMTP relay and an API, so your newsletter and your app's system mail can share one account. It lists more than 150 integrations, including Shopify, Stripe and Zapier.

If you mail every day, add up a month of sends before you pick a tier, because daily sending to a large list moves you up Brevo's volume tiers quickly. For that pattern, MailerLite Power with unlimited sends is worth pricing too.

SendGrid, now sold through Twilio's website, is an email API and SMTP service with a separate Marketing Campaigns product for sending to lists.

There is no permanent free plan. A 60-day trial sends 100 emails a day with no card. On the Email API, Essentials costs $19.95 a month for 50,000 emails or $34.95 for 100,000. Pro starts at $89.95 a month for 100,000 emails and runs to $1,099 for 2.5 million, and it includes dedicated IPs, subuser management and single sign-on. Marketing Campaigns, the list-sending side, starts at $15 a month for 5,000 contacts and 15,000 emails, and Advanced starts at $60 a month for 10,000 contacts and 50,000 emails.

Understand that split before you buy. A newsletter sent from SendGrid's web editor uses Marketing Campaigns pricing, while mail sent from your own code uses Email API pricing, so a business doing both can end up paying for both. At 100,000 emails a month, Essentials costs less than Mailjet's Premium plan and more than Elastic Email's $29 Starter.

SendGrid fits a developer team that wants dedicated IPs and room to grow into millions of emails. A marketer who wants one simple bill will find Brevo or MailerLite easier.

Mailjet puts a marketing editor and an email API in one account and prices its plans by monthly email volume. Even the free plan includes the API, the SMTP relay and webhooks, which makes it easy to test both sides before you pay.

The free plan sends 6,000 emails a month, no more than 200 a day, to up to 1,000 contacts, and needs no card. Starter costs $9 a month for 8,000 emails with no daily limit. Essential costs $19 a month for 15,000 emails or $40 for 50,000, with unlimited contacts, segmentation and no Mailjet logo. Premium adds automations, landing pages, advanced statistics and priority support, at $29 for 15,000 emails, $112 for 100,000, $265 for 250,000 and $499 for 500,000. Yearly billing takes 10% off, and a dedicated IP is available on request from the 100,000-email Premium tier.

Mailjet suits a team that wants list marketing and app email on the same bill without stitching two services together. Two limits to know: automations start on Premium, and free accounts get online support for the first month only.

At 100,000 emails a month Mailjet Premium costs more than SendGrid Essentials or Elastic Email, so choose it for the marketing tools that come with it.

Sendy is a newsletter app you install on your own web hosting, and it sends through Amazon SES. You pay $69 once for a license that covers one domain, then pay Amazon for each email. Sendy quotes $1.60 per 10,000 emails, which matches the SES Essentials rate. On SES pay-as-you-go pricing the same 10,000 emails cost $1.

Sendy runs on standard hosting with PHP and MySQL or MariaDB. It has drag-and-drop, WYSIWYG and HTML editors, list segmentation, autoresponders for drip sequences, rules and webhooks, and live campaign reports. Agencies can set up separate brands with their own client logins, pricing and sending limits. If you would rather not install it yourself, Sendy sells an installation service for $79, and an AI assistant for subject lines and templates costs $39 extra at checkout.

The savings are large on a big list. A 50,000-subscriber list mailed four times a month is 200,000 emails, about $32 at Sendy's quoted rate, while MailerLite Comfort costs $319 a month at that size.

In return, you run the software. You apply updates, get your SES account out of the sandbox and keep the hosting healthy. If nobody on your team is comfortable with a hosting control panel, a hosted tool will save you more time than Sendy saves you money.