Actually, no. There will be a negligible effect of bulk emailing on email reputation if you are using superior email service provider. You can boost your email reputation by using ESPs like MailGet Bolt that is used to send bulk … (more)
I think the criteria of both the emails are different for various businesses. An e-commerce company will prefer to use HTML emails for their clients as they want to show their products through images whereas other marketing companies will definitely … (more)