Pros: If you are looking for a well integrated customer tracking and marketing automation solution, specially built around email, then you definitely have to look and better use... Platformly. We prefer the (automatic) user segmentation options so you can (automatically) send them the right emails to build a great relation.
Cons: Not so much... At first the web forms were not that good and were lacking in functionality... but the Platformly team listened to its users, promised they would be upgraded and they delivered! I think the next major step would be to expand the number of integrations with external tools... but with what I have seen that is not because Platformly is not pushing enough... so they will become available over time.
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