Pros: After using Web CEO for about 8 months there are certain things about it that I think are commendable. On-page optimization is great, and you can see exactly what you need to do to get a page to rank higher. It also provides very good analysis of internal link structure, highlighting your most important pages so that you can know which ones need to be linked. Web CEO makes it easy to get into in-dept metrics, something you don't always find with other software in this category. The report builder is fast and provides valuable information - in three steps you can see exactly how a site is performing.
Cons: The software can do a better job of scheduling tasks. You have to do it as you go, which defeats the point of scheduling in the first place. It doesn't have a comprehensive social media feature - I have to spend money on other tools for this. I also don't like that I am charged extra when I run the backlink spy more than a few times a month.
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