How can I ensure that my newsletters won’t be delivered to spam folder?
I have some emails on my list but they didn't subscribe to my newsletters? How can I ensure that my emails will not reach to spam folder of those leads? Should I send emails to them or not?
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Danas Kurlavičius You should not. If they did not subscribe, they aren't really interested in what you've got to offer, which means it will hurt your brand(company). The return from those types of emails is minimal, yet the damage may be irreparable.
If you decide not to send emails to those email addresses, you should head to Sender.net and create an account. It's got a great, award-winning UI, the pricing is more than reasonable and the live support on-site will always help you!
EDIT: The IP reputation of this ESP is also great, which means that your mails have a lower chance of being delivered to SPAM.
Anca Vasile I would not recommend you to do that if they didn't subscribe. I would like to give you an advice! It better to clean your email list before to run out your email marketing campaign. Using an Email Validation Service you will avoid bounces which can contribute to ruining your sending reputation. Zerobounce.net it's an email validation service, the best I can say! It works by detecting and removing all invalid, inactive, duplicate, spam trap email addresses. After that, you will be able to use only those email addresses identified as Valid. Like this, you will be sure that your newsletters will reach only the active subscribers. This service has an accuracy rate of 98%+.
Related Questions to this topic
You should not. If they did not subscribe, they aren't really interested in what you've got to offer, which means it will hurt your brand(company). The return from those types of emails is minimal, yet the damage may be irreparable.
If you decide not to send emails to those email addresses, you should head to Sender.net and create an account. It's got a great, award-winning UI, the pricing is more than reasonable and the live support on-site will always help you!
EDIT: The IP reputation of this ESP is also great, which means that your mails have a lower chance of being delivered to SPAM.
I would not recommend you to do that if they didn't subscribe. I would like to give you an advice! It better to clean your email list before to run out your email marketing campaign. Using an Email Validation Service you will avoid bounces which can contribute to ruining your sending reputation. Zerobounce.net it's an email validation service, the best I can say! It works by detecting and removing all invalid, inactive, duplicate, spam trap email addresses. After that, you will be able to use only those email addresses identified as Valid. Like this, you will be sure that your newsletters will reach only the active subscribers. This service has an accuracy rate of 98%+.
