Basics Of Online Reputation Management
What are the basics of Online Reputation Management?
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Vlad I will presume you're referring to your sending reputation considering Woofresh is a forum for email marketing discussions.
With that in mind, the main point to be cautious of regarding your sending reputation is your deliverability.
Bad deliverability meaning your emails will land in spam and register a high percentage of bounces, this ruins your sending reputation and ends up getting you blacklisted.
The best course of action would be to use the services of an email validation company that has experience and have tried and tested methods.
I will personally recommend Zerobounce for these purposes as they have a very high accuracy rating of +98% , a reliable API that checks the validity of emails as they are added to your database through your platform, 24/7 support team and very good prices.
Also here are some main features:
- It has built in Abuse Detection – Meaning it will flag emails addresses known for clicking the spam button.
- It has spam trap detection – Contrary to popular believe that all spam traps are not detectable. It’s simply untrue, there are many spam filters that will auto-reply that the email is a spam-trap and you email it again, you’re blacklisted.
- Data Appends – This is amazing, they will tell you the first name, last name, and gender for the majority of your emails – What other company does that?
- IP Location – If you upload the IP address, it will append the location the email was captured from.
- Disposable/Temporary Email Detection – If an email is a temporary email address it will tell you, those are not worth mailing too.
- Catch-All Detection – Meaning the email address can be good/bad – these addresses will always verify as valid.
- Do Not Mail – Role based emails and emails from spam companies fall into this category.
- API – You can interface with their API and do validations from your registration
I will presume you're referring to your sending reputation considering Woofresh is a forum for email marketing discussions.
With that in mind, the main point to be cautious of regarding your sending reputation is your deliverability.
Bad deliverability meaning your emails will land in spam and register a high percentage of bounces, this ruins your sending reputation and ends up getting you blacklisted.
The best course of action would be to use the services of an email validation company that has experience and have tried and tested methods.
I will personally recommend Zerobounce for these purposes as they have a very high accuracy rating of +98% , a reliable API that checks the validity of emails as they are added to your database through your platform, 24/7 support team and very good prices.
Also here are some main features:
- It has built in Abuse Detection – Meaning it will flag emails addresses known for clicking the spam button.
- It has spam trap detection – Contrary to popular believe that all spam traps are not detectable. It’s simply untrue, there are many spam filters that will auto-reply that the email is a spam-trap and you email it again, you’re blacklisted.
- Data Appends – This is amazing, they will tell you the first name, last name, and gender for the majority of your emails – What other company does that?
- IP Location – If you upload the IP address, it will append the location the email was captured from.
- Disposable/Temporary Email Detection – If an email is a temporary email address it will tell you, those are not worth mailing too.
- Catch-All Detection – Meaning the email address can be good/bad – these addresses will always verify as valid.
- Do Not Mail – Role based emails and emails from spam companies fall into this category.
- API – You can interface with their API and do validations from your registration
