Pros: I quite enjoy having an end to end solution that starts with link tracking for incoming traffic, over marketing automation to the reporting in form of business dashboards. In addition Platformly comes with a CRM to keep track of your client/prospects base so you don't have to integrate it with an external CRM provider (but you certainly could). In addition, I like that the platform is built with connectivity and third-party integration in mind, so you can hook it up with pretty much any tool as long as it supports Webhooks.
Cons: The strength of tying to cover everything is, in my opinion, the platform's weakness. It makes the setup and onboarding process a bit daunting. The platform has also its weak points in regards to the landing page builder, which will become obvious if you worked with best in class builders like Elementor before.
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