Send a personal email to an email list unsubscriber and ask why he/she subscribed? - Woofresh

Send a personal email to an email list unsubscriber and ask why he/she subscribed?

All QuestionsCategory: Email MarketingSend a personal email to an email list unsubscriber and ask why he/she subscribed?
asked 2 years ago

Do you guys think it is inappropriate to send a personal email to an email list unsubscriber and ask why he/she subscribed?

Many users didn’t answer the “why-unsubscribe” survey (I use Mailchimp), and I feel that there must be some good unsubscription reasons which will help my product improvement.

Any comments?

2 Answers
answered 2 years ago

We think it’s legit to send a personal email as a founder in this case. When your users unsubscribed from your list they didn’t want to get any automated emails from your regular sequence, and a (real) personal email is definitely not a part of it.

answered 2 years ago

Be really careful with that. People who unsubscribe clearly do not want to hear from your company. I personally don’t worry too much about unsubscribes. They may not be the right “fit” for what you’re selling so there is no point for them to be in your database. It’s better that they identify themselves through an unsubscribe as not being a fit. On occasion, they are a potential fit and you just annoyed/upset them.

Related Story from your Topic

Privacy Policy

Post Image

This Privacy Policy will take effect from May 25, 2018.Who we areOur website URL is…

Read more

5 Best Job Tracking Software 2019 | Manage Team Efficiently

5 Best Job Tracking Software 2019 | Manage Team Efficiently
Job tracking software helps project managers and teams to complete client requests […] Read more

9 Best Client Portal Software 2019 | Features & Pricing

9 Best Client Portal Software 2019 | Features & Pricing
Managing business clients is not a difficult task until you gotta handle […] Read more
0 Answers
answered 2 years ago

We think it’s legit to send a personal email as a founder in this case. When your users unsubscribed from your list they didn’t want to get any automated emails from your regular sequence, and a (real) personal email is definitely not a part of it.

answered 2 years ago

Be really careful with that. People who unsubscribe clearly do not want to hear from your company. I personally don’t worry too much about unsubscribes. They may not be the right “fit” for what you’re selling so there is no point for them to be in your database. It’s better that they identify themselves through an unsubscribe as not being a fit. On occasion, they are a potential fit and you just annoyed/upset them.