Is “unsubscribe link” very important term in email marketing?
answered 1 year ago  • 

Unsubscribe is a mandatory term as its part of the CAN SPAM ACT. Most Email Service providers provide this in their platform for you and manage the unsubscribes automatically for you. This is one of the main reasons its good to … (more)

1847 views 5 answers 5 votes
Is there any affordable email marketing service provider?
answered 2 years ago  • 

This really depends on what you are looking for in an ESP. There are many Email Service Providers out there that all specialize in different things. Are you looking for one with a CRM in it? Are you looking for … (more)

2593 views 10 answers 4 votes
How important is it to segment your contact list in email marketing?
answered 1 year ago  • 

Segmenting is very important in email marketing. You will want to look at multiple segmentations in your list based on engagement at minimum however you will also want to segment your subscribers based on interests and then start email automation … (more)

1913 views 5 answers 3 votes
Tell me some of the easiest ways through which I can increase open & click rates of my emails?
answered 2 years ago  • 

One of the easiest way to improve open rates is list segmentation of old non opener addresses. This is called list management. Using a segmentation tool at your ESP you should be able to remove non openers from your list … (more)

2048 views 8 answers 3 votes
What are the main features that impact the email deliverability?
answered 2 years ago  • 

There are many features that impact email delivery. I have been asked this question many times so I decided to write several articles on it.
Best Tips to Improve Email Deliverability
Top Strategies for Increasing Email Deliverability
Email Deliverability Best Practices 
Improving Email Reputation
If … (more)

2183 views 6 answers 2 votes